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Topic

# Branding tips and guides

Brand identity work in plain words: what a logo does and does not cover, what a full identity includes, and how a style guide keeps everything consistent once it exists.

## Latest posts

Branding

Guide · 23 Oct 2026

### [Logo vs brand identity: what you are paying for](https://ndcompany.in/blogs/logo-vs-brand-identity)

What a logo job and a full identity should each hand over, the sizes and files a logo needs, who owns it under Indian law, and what registering it as a trade mark costs.

Read the guide

Branding

Guide · 23 Oct 2026

### [What goes into a brand style guide, and how to use one](https://ndcompany.in/blogs/brand-style-guide)

Logo sizes for each platform, colour pairs that pass WCAG, font licences and Indian-script fonts, voice rules, a review checklist and a handover list.

Read the guide

## Recently updated

- [Technical SEO checklist for small business websites](https://ndcompany.in/blogs/technical-seo-checklist)
  23 Oct 2026
- [How to plan a business website before you hire anyone](https://ndcompany.in/blogs/plan-a-business-website)
  23 Oct 2026
- [Logo vs brand identity: what you are paying for](https://ndcompany.in/blogs/logo-vs-brand-identity)
  23 Oct 2026
- [Core Web Vitals explained for business owners](https://ndcompany.in/blogs/core-web-vitals-explained)
  23 Oct 2026
- [Google Business Profile: a setup and upkeep guide for local businesses](https://ndcompany.in/blogs/google-business-profile-guide)
  23 Oct 2026

## Trending tags

- [Logos](https://ndcompany.in/tags/logos)
- [Food and drink branding](https://ndcompany.in/tags/food-and-drink-branding)
- [Social media creatives](https://ndcompany.in/tags/social-media-creatives)
- [Brand guidelines](https://ndcompany.in/tags/brand-guidelines)
- [Core Web Vitals](https://ndcompany.in/tags/core-web-vitals)
- [Working with an agency](https://ndcompany.in/tags/working-with-an-agency)
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[All tags](https://ndcompany.in/tags)

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## Rather hand it over?

If you would rather have the work done for you, these are the services that cover it.

### [Brand Identity Design](https://ndcompany.in/services/brand-identity-design)

Logo design, brand guidelines, and visual identity systems.

Learn more

### [Logo Design](https://ndcompany.in/services/logo-design)

Custom logo design and brand identity creation.

Learn more

### [Full Branding Solutions](https://ndcompany.in/services/full-branding-solutions)

Complete branding including logo design, identity, and marketing materials.

Learn more

## Want this done for your business?

Send a few lines about your business and what you want to fix or build. We will reply with questions or a quote.

[Get in touch](https://ndcompany.in/#contact)

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